Over 101.6 million people in the U.S. 16 years old and older—that’s how many took part in wildlife-related activities in 2016. That’s about 40% of the population of that age range!
Of these activities, fishing was one of the areas that saw a huge spike in participation. From 2011 to 2016, it went up an impressive 8% from 33.1 million to 35.8 million participants. These fishing enthusiasts spent a whopping $46.1 billion for their activities.
All this tells us how more folks are showing interest in “dropping a line”. No wonder more fishing blogs have also started to pop up. Unfortunately, many sites in this sea (sorry) of blogs just can’t cut it.
What exactly makes for a successful fishing blog then? What qualities do the most-visited fishing sites have that can catch their visitors’ attention?
We’ll uncover all these and more in this post, so be sure to keep reading!
They Easily Bait and Hook Readers
Pardon the pun, but that’s exactly how successful fishing blogs reel in readers.
Consider this. A study found that, on average, web users read only about a third of the content of a page. It even said that people are more likely to only read 20% of the words in an average web post.
If a blog post starts with a mediocre introduction, it won’t reel the reader in to continue reading. That’s why popular fishing bloggers—or every other successful blogger—starts a post with a hook.
One example is the use of an interesting, often lesser-known fact to bait readers.
Remember our introduction? If you’re still reading this, then that’s a good example of a hook. We were successful in capturing your attention and keeping you interested.
Their Content Has Depth and Substance
“How much do fishermen make”—that’s one of the most popular questions about fishing. All fishing bloggers will answer that, but only the most reliable ones will discuss it in detail.
Just to give you an idea though, the median yearly wage of fishing workers was $28,530 in May 2017.
You can expect an average blogger to answer that, but that’s it. Pro fishing bloggers will delve deeper, such as adding tips on how to fish for money. They’ll also cover industry outlook, salary by state, and the sectors that “take home the biggest catch”.
They Show Their Fishing Expertise through High-Quality Videos
… Of themselves fishing.
That’s right. After all, seeing a master angler in action is something that’s best seen rather than read. Videos allow fisherfolk (or fishing enthusiasts) to showcase their skills through visual storytelling.
Just think about how consumers now watch one billion hours of videos on YouTube every day. That should be enough to tell you how people love watching videos. Videos that show a pro angler reeling in a giant catfish or humongous ray are sure to mesmerize viewers.
Their Posts Are Useful to Fishing Newbies and Veterans Alike
Successful fishing blogs cover posts that can help beginner and veteran fisherfolk up their game. For example, it can be a review of boat steering equipment like the Motorguide X3 55. It can also be a detailed guide on where the best places to catch blue crabs with the kids are.
The important thing is their posts are for people specifically looking for information about fishing. And of course, they make seemingly boring information interesting and more fun to learn about.
Learn Only from the Best Fishing Blogs
There you have it, some of the most common elements that only the best fishing blogs have. Now that you know what they are, you’ll be able to spot the blog sites you should follow to get your fishing game on.
Want to learn how to start your own blog too? Then be sure to check out our site’s “How to Start a Blog” section for more nifty tips and tricks!