Blogging is now a part of our social and professional lives. At the start of 2012, the number of blogs online was about 181 million. There are several reasons people want to blog:
- to make money online
- to provide information about their products or services
- to market their business
- to have a writing portfolio
- to inspire others through stories
- to self-publish their work
Whatever reason you have, you need to know the process of starting the blog. Keep reading to get some insights.
Quick Guide on Starting Your Trading Blog
Starting a trading blog will help more people than you realize. It will even help you. You’ll be sharing trading information and receiving feedback from your audience. People want to learn how to trade but they don’t know where they’ll get accurate information.
Here are the steps you should follow to start your blog:
Choose a Blogging Platform
The first step is to determine the best blogging platform available. The current top ones are WordPress, Tumblr, Blogger, and Weebly.
WordPress is the number one blogging site. It has a 50-60 percent share of the Content Management Systems (CMS) market. It publishes about 17 new posts every second.
Find a Web Hosting Service
Build Your Website
Once you choose a host, they will help you set up your blogging site. You need to create a website that’s fast, functional, and easy to access and use. You’ll have a link to your blog on the menu bar.
Since it’s a trading blog, set up a newsfeed application that provides real-time stock prices. One example is the Intrinio stock price API. It makes it easier for your audience to stay up-to-date with the stock market.
Research Your Competition
Browse your platform and look for another trading blog. Take note of what this blog and other rival blogs are doing to succeed. Imitate the good parts and discard the bad ideas.
Find a way to outdo your competition. For example, you could offer guarantees for the information you provide.
Get Topics and Start Writing
Look for topics your potential blog audience has an interest in. Visit online forums and discover the stock trading questions bothering them. Take these questions and write articles full of solutions.
This will attract them and make you an authority on trading matters. Don’t forget to pay attention to SEO. It is important to have the trading keywords people are searching for online.
Capture Emails Through Subscription Lists
Put a subscription button in a convenient place. Make sure to offer free stuff, such as eBooks, to entice people to subscribe to your blog. Use these email subscriptions to provide information, get sales leads, and convert customers.
Market Your Blog on Social Media
Once your website has enough content, you can start sharing links on social media. This will draw new audiences to read your blog.
Learn More About Blogging
As you can see, starting a blog is not difficult. Follow these steps carefully and you’ll be ready to offer your knowledge to your audience.
Contact us to learn more about blogging.