Starting a blog can be an overwhelming experience for anyone. There’s so much to decide: “What do I name my blog? What website platform should I use? What health topics do I want to blog about?”
Creating a blog is a learning process. It takes time to figure out your audience.
Whether you’re creating your blog to make extra money or just to share your ideas with the world, there are some things you can do to set you up for success.
Let’s take a look at what it takes to start a successful women’s health blog.
Whoever said “don’t judge a book by its cover” obviously never saw a poorly-designed blog.
No matter how well-versed you are on women’s health issues, no one is going to trust a blog that has a layout that looks like it’s from the 90s.
Here’s what you need to focus on to have a great blog design:
- A modern-looking layout
- Colors that complement your content
- High-quality images and multimedia
- Content formatted for readability
Design is something you don’t want to overlook. It’s the first impression for your audience members. You want to make it count.
Find Your Niche
You already know you want the focus of your blog to be women’s health.
However, women’s health is a huge topic. Trying to cover every aspect of it can lead to a blog that’s disorganized.
Instead, you should choose a niche within this niche. For example, maybe you want to target women who are runners. Or maybe you want to focus on eating and discuss veganism, whole food diets, etc.
Choosing a niche will help you establish a target audience. Plus, a niche makes it easier for you to monetize your blog.
For example, if your blog is geared towards menopausal women, you could work with an e-pharmacy to promote a vagifem coupon in your blog.
Every time someone uses this coupon, you’ll receive a small compensation.
Know Your Stuff
When women are researching health information, they want the facts, not just your anecdotal advice.
Therefore, it’s very important to cross check your work with reputable sources. These include authoritative sites such as the Mayo Clinic, the National Health Institute, and other scientific journals.
Doing so will help you establish credibility with your audience. Plus, it shows your readers that you care enough to conduct accurate research.
Keep It Conversational
Even though you want to back up your blog posts with scientific information, that doesn’t mean you want to present the information you find like a scientist.
No one goes to a blog post to read a lecture.
Instead, write like you’re talking to a neighbor or friend. Keep the tone conversational and make sure the vocabulary isn’t too complicated.
Women’s Health Blog: Wrap Up
We hope these tips help you get off to a successful start with your women’s health blog.
As we said earlier, starting a blog is no easy feat. If you have any questions along the way, don’t hesitate to drop them below!