Do you have an extensive amount of knowledge about roofing? Then now’s the time to start a roofing blog!
If you’ve always wanted to create one, it’s easier than ever. Not only is it the best way to share your expertise but it takes no time at all.
It’s also inexpensive. The biggest misconception when it comes to creating a blog is that it requires a lot of money to get up and running. You can get started for free.
We’ll take you through all the necessities it takes to get started and to get noticed. Ready to begin?
Here we go!
Choose A Platform For Your Roofing Blog
You need a place to express your thoughts, right? Picking a place to write down those thoughts is the first step.
There are a plethora of blogging platforms out there. It’s up to you to decide which one to go with.
But what you need to focus on most importantly is whether to have a self-hosted blog or one that’s not. Let’s take a look at the differences.
This option gives you the freedom to do what you want. You don’t have to worry about limitations and can stylize your blog the way you want it to look for a small monthly fee.
Unlike its counterpart, a blog that isn’t self-hosted comes with a lot of restrictions. You’ll have to choose from themes that don’t allow for much customization. While it is free, you have to deal with unwanted ads and you’re unable to monetize your roofing blog.
Research Your Competition
What better way to learn more than by keeping an eye on your competition? This includes other roofing blogs and businesses as they have their own blogs.
Why do you need to do this? Because the blog topic you’ve chosen is already out there.
Your readers have already read about it. You need to think outside the box and create the content your competitors aren’t.
A great way to do this is by turning to social media to find the questions your audience is asking. Once you find those questions, turn them into detailed blog posts.
Grow Your Email List
Your email list will easily become your blog’s biggest asset. Once people sign up, they’ll receive updates of new posts or whatever you wish to inform them about.
It soon becomes a constant stream of traffic. You need to grab their attention with a thought-provoking subject line then they’ll be lead to your new content.
Promote Your Roofing Blog
If you think you can get away without advertising, you’re mistaken. Your roofing blog isn’t the first of its kind and it’s drowning in a sea of blogs.
Spending a little on advertising can go a long way because you get in front of your audience faster. You’ll be front and center while gaining exposure to a new readership.
Advertising on social media doesn’t cost much and is a great way to get started.
Starting your own blog doesn’t have to be costly or time-consuming. The day you get started is the day you introduce yourself to the blogging world.
The key is to keep creating great, shareable content and to find your audience. Once you do that, you’ll be on your way to success.
Ready to get started? Check out my step-by-step guide on how to start a blog.