It’s no surprise that you’re looking to hire a web designer. When 94% of consumers say they mistrust websites with outdated designs, you can’t afford to ignore the look of your site. The problem is, how do you find someone who can give you the type of site you need?
If you’re planning to hire a pro web designer to build your website, it pays to know what to look for. Below are five tips that will help you hire a web designer who can do the job.
1. Check for Industry Experience
Not all industries are the same. The way you design a website for a restaurant is wildly different than how you develop one for a lawyer. If you find web designers who’ve never build sites in your industry before, you might not get the site you need.
It pays to find a developer who knows the ins and outs of your industry. They’ll be able to create a design that caters to the people you serve.
2. Ask About SEO
Web design isn’t only about making your site look pretty. It also plays a role in telling search engines what your site is about.
Make sure your web designer has an understanding of SEO. They should understand how to build sites that run fast, tell Google what your site is about, and help searchers find what they’re looking for.
3. Learn About the Communication Process
The last thing you want is to hire someone to build a website and then not hear from them for a month. You don’t need to have communication every day. However, you do need to be kept in the loop about what’s happening during the design process.
Check with potential designers to learn how they handle project management. They should have a process that allows you to keep track of how far along they are in the design process.
4. Look for a Portfolio
It’s easier than ever to get a website up and running. You can click a few buttons, install a theme, and be ready to go. Unfortunately, that doesn’t mean that a rushed website build will help your business.
Ask to see a portfolio that displays the work a designer has done. You want to find someone that has built designs before that is similar to what you’re looking to develop.
5. Don’t Hire Based on Price
The cost of web design can vary a lot when you talk to designers. Individual freelancers will sometimes give you prices of only a few hundred dollars. On the other hand, agencies will charge you thousands.
While you might not want to spend a fortune on your website, be careful about going for the lowest price you see. Make sure the person or agency you hire gives you value for your money. Paying a higher price will often give you a better return for your money.
Constant Contact has you covered with the tools and expertise you need to get started. Check out their free trial today!
Finding a Pro Web Designer Doesn’t Happen Overnight
By now, you should have a better idea of how to find a web designer. Don’t immediately hire the first pro web designer you find. Make sure to vet them properly to ensure they can give you the exact website you want to create.
Now the question is, what will help your website bring new customers? Read our latest articles to discover how to use your website to build your brand’s authority.