How to Monetize Your Consulting Blog

consulting blog

consulting blogAre you consistently pumping out great consulting content on your blog?

Did you know you could be missing out on additional revenue or even making a living from your blog?

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Whether you’re just starting out or have been blogging for years, here are 5 ways that you can monetize your consulting blog!

1. Ask Your Viewers

The simplest way to start monetizing your consulting blog is by leaving an option for your readers to donate money.

If you are delivering consistent, quality content that offers massive value, you’ll likely have viewers that will want to contribute to the cause.

This tactic keeps your blog free of ads and sponsored content. It also allows you to build upon the relationship with your readers, by letting them know that they are helping you keep giving them content.

2. Google AdSense

Google AdSense allows you to to make money by displaying ads on your blog.

It’s compatible with self-hosted WordPress sites and free Blogger sites.

When using the ad network, you earn money by impressions or clicks.

When based on impressions, you earn a set dollar figure for every 1,000 page views. For clicks, you collect a percentage of the ad revenue when a user clicks on an ad.

Display advertising can be extremely lucrative if you have a solid volume of monthly traffic.

3. Affiliate Marketing

With affiliate marketing, you’ll promote products related to your niche that your audience might be interested in. This is a great way to monetize your blog if you don’t have a product or service of your own.

If one of your visitors purchases a product or service through your affiliate link, you’ll receive a percentage.

Programs like Amazon Associates and ClickBank are great places to get started with affiliate marketing. You should also seek out affiliate programs from smaller businesses related to your industry to provide serious value to your readers.

4. Subscription Method

By implementing a subscription platform, you’ll withhold some premium content to users who pay a weekly or monthly subscription fee.

The sky’s the limit when it comes to the type of content you could offer in your subscription program.

For example, Poms & Associates risk consultants could offer a video series or coaching calls in its subscription platform, in addition to a blog with free content.

5. Digital Products and Services

Digital products offer a way to bring in revenue from your blog, especially if you don’t want to create a subscription platform or pay-gate content.

Promoting your products or services in your blog or retargeting blog traffic on Facebook or Google is a great way to get in front of your audience.

Like a subscription platform, your product and service mix is only limited to your creativity.

Brainstorm ideas like eBooks, a training series, monthly coaching and watch your revenue grow!

Time to Cash in on Your Consulting Blog!

Now you know that there are many ways you can monetize your blog to make a living or just create another revenue stream for your consulting business.

Consider trying one or two of these methods at a time to test which will work best for your audience.

Visit our blog for more tips on how to optimize and monitor your own blog!