How to Start a Sports Blog that Makes Money

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Want to learn how to start a sports blog? You’re in the right place.

Whether you’re a sports enthusiast looking to make a few extra bucks or you’re ready to quit your 9-5, it’s entirely possible to build a sports blog from the ground up and profit from your hard work.

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In this article, we’ll look at how to start a sports blog and your various options for monetizing your site.

Pick A Niche

The internet is saturated with thousands of sports blogs. It might sound counterintuitive, but the best way to stand out when your blog is unknown is to pick a small niche and become an authority on that one sport. You might have future ambitions of building a blog that rivals ESPN, but one or two sports is good to start.

For example, your sports blog might start with just NFL coverage. Six months in, you may choose to expand to another sport you like and are knowledgeable about, like baseball.

Write Killer Content

At the end of the day, creating a lucrative blog happens when you create great content. If your articles or videos aren’t interesting enough, you’ll never grow a following big enough to monetize.

This is another reason why picking a niche you know and like is important. Letting your passion and knowledge shine through can help you stand out as an unknown.

Pick A Monetizing Strategy

There are lots of ways to make money blogging. Like your blog’s niche, it’s better to start with one and grow that strategy, as opposed to doing them all at once. Here’s a short description of some of the popular options:

  • Affiliate marketing: Using a website like Amazon Associates, you place links to another company’s products on your website. Amazon provides you with a unique link to their products. If someone buys something that they found on your website, you get a small percentage of the sale.
  • Advertising: Using Google Adsense or other programs, you can sell blank space on your website to advertise products. Keep in mind: most successful advertising campaigns integrate ads that your audience will benefit from.
  • Sell products or services: Since you’re starting a sports blog, this could be sports betting advice or tips on coaching or playing a particular sport. You can get creative here, but you can totally set up an online shop and make money doing this, too.

And if your website ever gets big enough to hire employees, you can use a site like to give detailed, quick payment details.

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How To Start A Sports Blog

When it comes to sports blogging, there are really three keys: picking a niche that you know well, writing consistent killer content that gets people excited for more, and settling on a way to make money from your hard work.

As you can see, the answer to how to start a sports blog is easy. However, it’s a lot of work, and you’ll need a lot of patience to make it work. Focus on what matters most and you’ll get there!

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