There are currently more than 30 million bloggers on the internet. And more blogs are being started every day.
With so many blogs abounding, what are some steps you can take to make your blog stand out? What are some tactics you can utilize to boost blog traffic?
All good questions! Let’s get started exploring ways to build your blog and build a successful brand.
Can You Make Money Blogging?
The short answer is yes! And people do it every day. Whether it’s a few hundred dollars to several thousand each month, making money from your blog is possible.
Some people even make a living from their blog being self-employed. You can find out more about how people are able to meet their expenses while managing their own schedule.
9 Ways to Boost Blog Traffic
Getting traffic to your site is essential to the advancement of your blog. Without traffic, your blog is floating in internet space.
Here are nine ways to promote your blog and start seeing traffic pour in.
1. Know Your Audience
Whether you want to start a sports blogs or grow a popular beauty blog, you must understand your audience. Knowing who your audience is and what their needs are is critical to running a blog. You want to be able to cater to them and establish yourself as an expert in your field.
2. Use Google Analytics
Google analytics offers stats and information that helps you gauge what’s working for your blog and what’s not. You’re able to see what content is popular, when your blog is seen, how many pages views your getting, and more.
Google analytics reveals the demographics of your audience, helps you run campaigns, to better understand what content performs best, and more. These insights can promote your blog function at its best.
3. Use a Keyword Tool
The number one way people find blogs is through organic keywords.
One way to gain more traffic is to add keywords to your blog post or articles. Keywords are words that are used in an organic search engine like Google or Yahoo. For example, if someone were searching for information on coffee, they would type in ‘types of coffee’ or something similar to produce the results they are looking for.
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To find keywords that your audience is searching for, a keyword tool works to show you the popularity of keywords being used. This way you can write according to what keywords are trending. Integrate these keywords throughout your article to score higher in search engine ranks.
4. Make Sure You Use an Email List
An email list is a powerful tool that directly contributes to the health of your blog or business. People are busy. Most likely your readers don’t remember your blog unless they’ve signed up for your email list.
Use your email platform to inform readers of a new blog post, product offer, or just to connect with them. As long as you keep writing and working your blog, your email list should continue to grow.
5. Guest Post on Other Blogs in Your Niche
Most likely, other blogs in your niche have thousands of followers or more. Try investigating these blogs and reaching out with guest post content. Guest posting is writing material for a blog or business that’s in your niche.
In return, some blogs will post your name, blog URL, and a short bio about you. If their readers enjoy the content, they will visit your site and possibly sign up for your email address, therefore gaining more traffic for your site. This is a great way to promote your blog and also creates a relationship with you and other bloggers.
6. Leverage Social Media Sites
Seven in 10 Americans use some sort of social media site to connect. If your blog does not have a social media page or profile, you could be passing up a whole lot of traffic!
Social media could potentially reach customers who otherwise do not use keyword searches. Another benefit to using social media is that you can post your content immediately, and those that check media sites frequently will see your content sooner.
If you have the funds, advertising could work to reach a broader audience. There’s plenty of ways you can advertise.
Social media sites like Pinterest and Facebook offer paid campaigns where you spend a specific dollar amount for a length of time you choose, and the content of your choice is promoted on their site. Visitors see it and have the option to click on your content and be taken to your site.
8. Join A Blogger Community
A blogger community is a place for you to connect with other bloggers, whether they’re in your niche or different niches. Depending on the communities policies and practices, you can submit articles to other people’s blogs or reach out for advice.
Having like-minded people in your corner for support is a big boost to your morale. Blogging can be lonely work and learning the ropes from others who have been there is a great way to troubleshoot problems you’re facing.
9. Write About Controversial Topics
Writing about small, general topics is fine, but covering issues that are controversial or spark conversation can be a great way to generate traffic. Writing controversial topics can take a bit more time due to research, fact-checking, and so forth, but the results are often worth it.
Being controversial causes you to stand out from competitors and if your writing is inviting some people will gladly share their opinion. This allows you to interact with your readers directly. Don’t forget to do so in a kind and respectful manner.
10. Video Content
Every day, 500 million hours are used watching YouTube videos which say one thing: video content is incredibly popular. Most people now are retaining information via video content than from books or other sources.
Video content does not have to be long; in fact, it’s recommended that it stay under 2 minutes to hook the viewer. Videos can even be included in your emails!
How Will You Boost Your Traffic in 2019?
When it comes to blogging, there is not one size fits all. There are so many ways to boost blog traffic, and each one will work differently for each person. Try as many as possible and see which ones work best for you!
Still in need of some top-notch advice to start a blog? Visit our site today to learn more!