Day trading is a risky venture, but somehow you’ve succeeded in becoming part of the 3.5-4.5% of people who can navigate it profitably.
You may have been thinking of starting your own day trading blog. You want to promote your personal brand as a successful day trader and you want to reach new clients to teach them your ways.
But how do you start a day trading blog?
Fear not! Here are 5 things your blog needs to entrance an audience and create more clientele.
1. A Professional “About Me” Section
You want to be known as a thought leader in your industry. For day trading, this is more prevalent than other niches.
There are too many trading blog sites that look unprofessional (and oftentimes downright sketchy). Avoid this by providing a tell-all of your history and personality on a page about you.
This should include:
- A professionally taken photo of yourself;
- A relevant paragraph or two about who you are and why this blog exists (Why are you the expert?);
- Your email address or links to your Contact page;
- Social media icons (more on that later).
If you have these on your “About Me” page, you’ll begin to build trust with your audience.
2. Social Media Links
The goal of this blog is to promote your personal brand. That brand should extend to at least one social media platform. Whether you take pics of your day trading setup at home and throw ’em on Instagram or use Snapchat to tell your followers about potential trade setups, social media plays an important role in your brand.
If you don’t use social media professionally yet, don’t worry. Simply choose the platform you’re most comfortable with, then come up with a schedule to post at least once every two or three days.
It may not get good engagement to begin with, but neither will your blog. The great thing is they will feed off each other: People on your social media will click through to your blog, and people who read your blog content will check out your media posts.
3. A Menu Bar with Day Trading Blog Categories
You’ll want a menu at the top of your blog’s “Home” page so your audience can quickly navigate to the material they’re looking for. They’ve come to you with a purpose – lead them to that purpose.
For the day trading niche, you can create menu topics like Swing Trading, Scalping, and Options Day Trading. Put them side-by-side; do NOT have them mixed throughout the evergreen tabs, such as Contact, About Me, and Home.
4. A Relevant Domain Name that You Own
This is crucial to your ranking on Google (i.e., where you land on the search results). Assuming you want people to see you as the first or second option on the first page of search results, pick a domain name that relates to your niche.
You also need to own your domain name and pay for web hosting. Why? Because it is the cleanest way to own your blog. You’ll have a full dotcom name, completely owned by you and hosted by a service you decide.
If you want to be taken seriously as a day trading blog, purchase a domain name and web hosting. (Thankfully, there are cheap options for domains and hosting.)
5. Great Content
Last but not least, you need content people want.
What are the questions your audience is asking? Answer those in a neat, compact way on your blog, and people will begin to see you as the #1 go-to guy or gal for day trading information.
Your personal brand is centered on the quality of content you put out into the world. Social media platforms and your day trading blog are your main areas for creating that content.
Don’t post just to post. Have a reason.
There you have it – 5 quick aspects your blog should have to be successful.
If you want to know more about how to create a website and begin your trading blog, check out our comprehensive guide.